Free2Luv Partners with MTV for Mental Health

Free2Luv Celebrates ‘Connection Through Expression’ For Mental Health Awareness Month

 

In response to the global mental health crisis, Free2Luv® and MTV Entertainment Group, in partnership with 2,700 brands, nonprofits, and cultural leaders around the globe, are hosting the 5th annual Mental Health Action Day on Thursday, May 15, 2025, to move the mental health conversation from awareness to action.

We are proud to be a Founding Partner of this movement, and thank you for joining your voice with ours to shine a spotlight on our collective mental wellness.

Free2Luv’s mental health community initiative for middle and high schoolers, ‘Connection Through Expression,’ will incorporate art and A.S.K. – ACKNOWLEDGE, SUPPORT, KEEP IN TOUCH – a principle that shares how teens can collectively care for each other’s well-being in a safe and supportive way. The program incorporates conversations around the A.S.K. principle, a prompt-based art project featured in Free2Luv’s creative expression art journal, which was created by mental health professionals, child psychologists, and teens. Additionally, it features interactive community art murals that promote peer-to-peer engagement. Completed community murals will then be publicly displayed to continue the conversation and encourage action.

Free2Luv® is hosting an EXPRESS IT! art journal giveaway that will be featured in a national digital billboard campaign aimed at supporting the mental health of teens and young adults through creative expression on Mental Health Action Day. This engaging initiative invites you to connect with and listen to your inner voice, embark on a transformative healing journey, and gain greater self-awareness. As you dive into the thoughtfully crafted prompts of the EXPRESS IT! journal, you’ll find a space to unleash your creativity and explore your emotions. Claim your complimentary journal and unleash your creativity on the path to self-discovery and healing!

U.S. residents only.

“Our goal is to create impactful experiences where the arts and conversation collide to promote self-love and self-care, end the stigma around mental health, and remind people that asking for help can be lifesaving,” says Founder Tonya Sandis. “No matter where you are on your mental health journey, use this space and time to take empowered action toward a healthier and freer YOU!”

Mental illness is at an all-time high. Our youth are suffering right now, and there cannot be enough voices raised to support them. We encourage you to take action. It could be scheduling regular check-ins with the youth in your life. We want everyone to realize that a small action can make a big difference. As a society, we need to normalize asking for help and let youth know that doing so is truly a sign of strength. We want them to know they are not invisible; we see them, and there is strength in our connection. We’re on this mental wellness journey together.

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